Speechwriting: Corporate, Weddings, Retirement

5/15/14

Work Backwards to Move Forward in Executive Communications

As you go to your audience's perspective and walk backwards, you will bring them with you. By being honest, open and vulnerable, you will be able to lead your audience to where you need them.
You'll get your audience to the place you need by understanding where they are and working backwards through concerns one-by-one.

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